biznet IIS has introduced a workshop on digital strategy, which aims to provide attendees with the skills and knowledge to understand how a digital strategy should be implemented and how it will help you achieve your commercial and communication objectives.
Location
We can provide training in a group or one-to-one in our Belfast based training facilities, or the training can be based at your premises.
We are now also offering training in the Dublin area - simply select your preferred location in the enquiry form below
Who should attend?
- Marketing Managers
- Communications Managers
Aims and Objectives
biznet IIS aims to provide a comprehensive, discussion based workshop that will focus on the key elements of digital strategy, allowing attendees to competently understand the key elements digital strategy.
Course Content
biznet IIS offers a half day workshop which covers the following areas:
Session 1:
- Introduction to Digital Strategy
- Multichannel Elements
Session 2:
- Definition of strategic objectives
- Understanding of business requirements and how these are translated into Digital Strategy components
Session 3:
Overview of the following key components of a Digital Strategy:
- Planning
- Execution
- Monitoring
- Measurement
To enquire about the Digital Strategy Workshop please fill out the form below