Biznet IIS use a combination of Google Analytics and ClickTracks to measure website data.
Reporting
Once KPI’s have been established, biznet IIS will provide detailed, structured and comprehensible reports based on these. biznet IIS will work with our clients to identify these key metrics.
Reports can be based on, but are not limited to:
- Conversions based on top search terms, products
- Top converting / abandoning pages
- Goal completion
- Pages views
- Time spent on site / bounce rates
- Internal site search analysis
- Referring sites
- Visitor loyalty
Comparisons of these contextual elements will allow for detailed analysis to be provided to our clients.