Use Web Analytics to Instantly Understand Visitor Behaviour
Web analytics are the key to figuring out which marketing campaigns pay off beyond the click-through and which areas of your site aren't working well. With Clicktracks & biznet IIS, you don't need a team of gurus to make sense of your Web stats.
Our no-fuss approach to Web analytics is easy to implement, and it allows novices and experts alike to turn Web-site statistics into actionable intelligence that helps you drive marketing ROI.
Improve campaign ROI with comprehensive Web analytics. Much more than Web stats or Web tracking, Clicktracks Web Analytics illuminates what makes your visitors buy – and what makes them bail.
Wring more value out of your email campaigns, search-marketing ads and landing pages with Web analytics that separate your best marketing tactics from the ones that drain your budget.
Get up and running
Clicktracks Web Analytics up and running the same day. Just add a few lines of code to your pages.
Slice and dice historical Web stats any way you want. No consultant to call, no pages to retag.
Make sense of search marketing
Find out which paid keywords and organic terms generate traffic and conversions via easy-to-interpret Web-analytics reports, graphs and trends.
See what's changed
Quickly spot unusual activity by comparing major differences in key performance indicators (KPI) and metrics. For example, a particular keyword may drive much more traffic this week than last week.
Prevent click fraud
Identify the search-marketing ads that are eating away at your budget without delivering results.
Understand visitor behaviour
Data visualizations take the guesswork out of analyzing visitor behaviour by showing you exactly how visitors are interacting with your site.
Get expert advice
Let us help you fine-tune your approach, improve search marketing and increase online lead generation.
Unlike plain Web stats, Web tracking or Web-analytics software, our hosted solution is updated constantly – so your tools stay current automatically.
Integration increases online lead generation and campaign ROI
You have the power to optimise your email-marketing campaigns and search-marketing keywords to the fullest, because Clicktracks combines several Internet marketing tools in one integrated, easy-to-use suite.